Amazon Creating New Program to Fight Counterfeit Items

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Amazon.com is expanding a program to remove counterfeit goods from its website this spring as part of a broader push to assure brand owners that the online retailer is an ally rather than a threat. As early as next month, any brand can register its logo and intellectual property with Amazon so the e-commerce company can take down listings and potentially seller accounts when counterfeits are flagged, Peter Faricy, vice president of Amazon Marketplace, said in an interview.

The post Amazon Creating New Program to Fight Counterfeit Items appeared first on GigaLaw.

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Author: Doug Isenberg

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